PUBLICATIONS
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Ramchandani, M., Bhattacharya, S. and Coste-Maniere, I. (2024), "Effects of bimanual vs unimanual motor actions on consumer behavior intention and attitude", Journal of Consumer Marketing, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/JCM-04-2023-5980
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Ramchandani M. & Bhattacharya S. (2024, under review). “When posturing the body, postures the mind”. Journal of Cognitive Engineering and Decision Making.
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Muthu S.S & Ramchandani M.(2024). “Vegan alternatives for leather.” Springer Nature Switzerland. https://doi.org/10.1007/978-3-031-65365-0
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Ramchandani, M., & Muthu, S.S. (2024). “Sustaining the Vegan Leather Industry: A Product-Type Assessment.” In: Vegan Alternatives for Leather. Sustainable Textiles: Production, Processing,Manufacturing & Chemistry. Springer, Cham. https://doi.org/10.1007/978-3-031-65365-0_7
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Ramchandani, M., & Muthu, S.S. (2024). “Reconciling the Sustainable Consumer Behavior Dimensions: The Lack Luster of Vegan Leather in the Luxury and Fashion Industry.” In: Vegan Alternatives for Leather. Sustainable Textiles: Production, Processing, Manufacturing & Chemistry.Springer, Cham. https://doi.org/10.1007/978-3-031-65365-0_6
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Ramchandani, M. & Muthu, S.S., (2024). “Producers’ Dilemma: Craftsmanship, Credibility, and Pricing Substrates of Vegan Versus Traditional Animal-Based Leather.” In: Vegan Alternatives for Leather. Sustainable Textiles: Production, Processing, Manufacturing & Chemistry. Springer, Cham. https://doi.org/10.1007/978-3-031-65365-0_5
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Ramchandani, M. & Muthu, S.S. (2024). “Natural/Agro-derived Versus Artificial Vegan Leather: How Leather Alternatives Influence the Sustainable Luxury and Fashion Industry.” In: Vegan Alternatives for Leather. Sustainable Textiles: Production, Processing, Manufacturing & Chemistry. Springer, Cham. https://doi.org/10.1007/978-3-031-65365-0_4
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Muthu, S.S., & Ramchandani, M. (2024). “Environmental Footprint, Toxicity, and Life Cycle Assessment Within the Vegan Leather Industry.” In: Vegan Alternatives for Leather. Sustainable Textiles: Production, Processing, Manufacturing & Chemistry. Springer, Cham. https://doi.org/ 10.1007/978-3-031-65365-0_3
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Muthu, S.S., & Ramchandani, M. (2024). “Environmental Issues of Traditional Leather and Need for Vegan Leather.” In: Vegan Alternatives for Leather. Sustainable Textiles: Production, Processing, Manufacturing & Chemistry. Springer, Cham. https://doi.org/10.1007/978-3-031-65365-0_2
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Muthu, S.S., & Ramchandani, M. (2024). “Definitions, Government Regulations, and Norms Within the “Vegan/Vegetarian Leather”” Industry. In: Vegan Alternatives for Leather. Sustainable Textiles: Production, Processing, Manufacturing & Chemistry. Springer, Cham. https://doi.org/ 10.1007/978-3-031-65365-0_1
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Ramchandani, M., Coste-Manière, I., Walia, I., Wang, J., Yang, S. (2022). Global Textiles and Its Alignment with Sustainability. In: Muthu, S.S. (eds) Sustainable Approaches in Textiles and Fashion. Sustainable Textiles: Production, Processing, Manufacturing & Chemistry. Springer, Singapore. https://doi.org/10.1007/978-981-19-0874-3_1
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Dubois Athenor, PH., Hintzen, N., Igarashi, N., Ramchandani, M., Coste-Manière, I. (2022). Traditional Textiles Going Local and Global. In: Muthu, S.S. (eds) Sustainable Approaches in Textiles and Fashion. Sustainable Textiles: Production, Processing, Manufacturing & Chemistry. Springer, Singapore. https://doi.org/10.1007/978-981-19-0874-3_7
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Ramchandani M., Coste-Maniere I. (2020) Leather in the Age of Sustainability: A Norm or Merely a Cherry on Top?. In: Muthu S. (eds) Leather and Footwear Sustainability. Textile Science and Clothing Technology. Springer, Singapore. https://doi.org/10.1007/978-981-15-6296-9_2
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Ramchandani M. & Bhattacharya S. (under review). Effects of bi-manual vs. uni-manual motor actions on consumer behavior intention & attitude.
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Ramchandani M. & Bhattacharya S. (under review). When posturing the body postures the mind: effects of sitting vs. standing on self. Ergonomics.
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Faustine Binet, Ivan Coste-Manière, Clément Decombes, Yan Grasselli, Dortmolk Ouederni, Mukta Ramchandani (2019). Fast Fashion & Sustainable Consumption. In: Subramanian Senthilkannan Muthu Editor, Fast Fashion brands and sustainable consumption, Collection Textile Science and Clothing Technology, Springer Nature Singapore Pte Ltd, 2019, p19-37
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Caroline Tornaire Alice Brenot, Cecile Chuffart, Ivan Coste Maniere, Manon Deroche, Eva Godat, Laura Lemoine, Mukta Ramchandani, Eleonora Sette. (2018). Water footprint in the fashion and luxury industry. Water in Textiles and Fashion: Consumption, Footprint, and Life Cycle Assessment. edited by Subramanian Senthilkannan Muthu. Volume 1, page 95-112. Elsevier, Woodhead publishing.
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Ramchandani M., Coste-Maniere I. (2018) Eco-conspicuous Versus Eco-conscious Consumption: Co-creating a New Definition of Luxury and Fashion. In: Muthu S. (eds) Models for Sustainable Framework in Luxury Fashion. Textile Science and Clothing Technology. Springer, Singapore
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Ivan Coste-Manière, Hamdi Guezguez, Mukta Ramchandani, Marie Reault and Julia van Holt (2017). Detoxifying Luxury and Fashion Industry: Case of Market Driving Brands. In: Detox Fashion, Textile Science and Clothing Technology.Springer Singapore DOI 10.1007/978-981-10-4777-0_2
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Ramchandani M, Holt JV, Ivan CM (2017) What Drives Sustainable Luxury Consumption in a Status Driven Society Like India? Journal of Textile Eng Fashion Technol 2(4): 00065. DOI: 10.15406/jteft.2017.02.00065
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Ramchandani, M. & Coste-Manière, I. (2016). To Fur or not to Fur: Sustainable Production and Consumption Within Animal-Based Luxury and Fashion Products. In Textiles and Clothing Sustainability.Springer Science+Business Media Singapore.
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Coste-Manière, I., Ramchandani, M., Sudeep, C. & Burak, C.(2015). Long-Term Sustainable Sustainability in Luxury. Where Else?. In "Handbook of Sustainable Luxury Textiles and Fashion, volume 2. Springer Science+Business Media Singapore
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Ramchandani, M. & Borges, A. (2015). How does posture affect the behavior of customers and salespeople in a retail store? Conference proceedings: Association for Consumer Research, Volume: in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl and Carolyn Yoon, Duluth, MN
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Ramchandani, M & Coste-Manière, I. (2015). What drives sustainable luxury consumption in a status driven society like India? International Conference on Advances in Management and Technology in a Global World, ICAMT-15
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Ramchandani, M. (2013). Mimesis and the Nexus of luxury industry in India. In Hoffmann, J. and Coste-Manière, I. "Global Luxury Trends: Innovative Strategies for Emerging Markets", London: Palgrave Macmillan, 280 p
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Ramchandani, M. & Coste-Manière, I. (2012). Asymmetry in multi-cultural luxury communication: A comparative analysis on luxury brand communication in India and China. Journal of Global Fashion Marketing, 3(2), 89-97
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Coste-Manière, I., Garçon, N., Pradère, C. & Ramchandani, M. (in press). Paris as a gleaming catalyst for luxury brands. Journal of Global fashion Marketing.
In the Media
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BBC Interview: https://www.bbc.com/future/article/20221208-fleather-the-vegan-leather-made-of-indias-flower-waste
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Happy Monday Swiss Magazine: https://www.happymonday.ch/en-de/winning-customers-for-a-lifetime/?lang=de
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Swiss Airlines Magazine: https://issuu.com/swiss5/docs/swma19_10_web_pdf_icons
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Swiss newspaper Tagblatt: https://www.tagblatt.ch/ostschweiz/faire-taschen-aus-kalkutta-ld.1110434
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Christian Science Monitor: https://www.csmonitor.com/World/Progress-Watch/2018/0103/Faux-fur-makes-inroads-in-high-fashion
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Wtvox magazine: https://wtvox.com/consumer-behaviour/vegan-fashion/